Join us in making a difference for women and girls in our community
For over 16 years, WAM Theatre has thrived at the intersection of art and activism, presenting critically-acclaimed stories and innovative theatrical productions that center the lives of women and girls. Located in Western Massachusetts, WAM’s impact extends beyond the theatre.
WAM makes theater to advocate for a better world for women and girls. We do this by building critical partnerships with thought leaders and community-based organizations who work on the front lines of gender and racial justice to provide access to safety, health, education, creative expression, and financial freedom for those who need it most. Then, we invest directly back into our community by donating a portion of proceeds from our Mainstage production back to our partners.
Across 16 seasons, WAM has presented more than 60 stories and donated over $105,000 to our community. Now we are seeking to deepen relationships within our community and engage companies, organizations, and brands that are mission-aligned and share our values to develop fundraising campaigns, cause marketing, co-branded products, and awareness about WAM’s mission and community partners in order to increase our impact in the years to come.
WAM truly believes by harnessing the power of storytelling and creative community programming, we will improve the lives of girls and women in Western MA and beyond—where gender bias and discrimination continues to thrive. Join us in creating a future for girls and women that is safe, sustainable, equitable, and inclusive. Will you partner with us for our 16th Anniversary Season?
Genée Coreno, Artistic Director Molly Merrihew, Managing Director
Our Impact & Mission
WAM Theatre’s mission is to create professional theatre with a focus on the stories of people who identify as women and to use that art as activism to support opportunities for women and girls. Since 2010, WAM Theatre has raised over $105,000 to increase access to education, leadership training, and financial empowerment. In collaboration with our community partners, WAM has raised awareness of some of the most impactful issues for women and girls including: domestic and gender-based violence, human trafficking, climate change, and maternal health.
Our Reach
- 7,000+ community members annually gather in support of WAM’s programs
- 500+ young people are transformed by WAM’s education programs each year
- 60+ artists and creatives (75% who are female identifying), receive equitable paid work through WAM each season
- 80+ community volunteers support WAM’s mission driven initiatives
- 12 passionate Board Members (91% female-identifying and over 50% BIPOC) provide governance to the organization – overseeing WAM’s ongoing strategic and fiscal health
- 5 dedicated year-round employees plus dozens of local independent contractors are employed by WAM annually to uphold our empowering and ambitious mission.
Our 16th Season Programming
Celebrate WAM’s 16th Anniversary season with four dynamic original theatrical presentations of stories directed and written by women that draw on past traditions to envision new futures.
• Two Mainstage Performances: Where We Stand: A Solo-Community Exploration by Donetta Lavinia Grays and directed by Jackie Davis. June 26-29, 2025. Lenox, MA and Albany, NY. Regional Premiere
of Angry, Raucous, and Shamelessly Gorgeous by Pearl Cleage & directed by Cloteal L. Horne. October 16 – November 2, 2025 The Elayne P. Bernstein Theater, Shakespeare & Company, Lenox, MA.
• Fresh Takes Play Reading Series: Cry it Out by Molly Smith Metzler & directed by Molly Merrihew. Sunday, May 4, 2025. Rooted by Deborah Zoe Laufer & directed by Tatyana-Marie Carlo Sunday, June 8, 2025. ALIEN GIRLS written by Amy Berryman & directed by Genée Coreno. Sunday, July 13, 2025. Hot Plate Brewing, Pittsfield MA.
• Community Engagement: WAM is committed to empowering communities to embrace the role of arts and activism through an open screening of The M Factor: Shredding the Silence on Menopause at WANDER Berkshires, organizing a panel of Berkshire women leaders to speak at Berkshire Community College, Elder & Teen Ensembles, & more.
Download a copy of our business sponsorship opportunities HERE.
Interested in talking with WAM about sponsorship opportunities?
Contact Genée Coreno, Artistic Director, to set up a meeting today! genee@wamtheatre.com
or 413-274-8122.